Using Data to Move Our Industry Forward
In today’s fast-moving and competitive environment, access to reliable data has become one of the most valuable tools EFC members have to navigate change, evaluate performance, and plan with confidence.
EFC’s Business Intelligence (BI) team supports this need by delivering trusted, confidential, and timely insights tailored to the electrical industry. Whether you’re a manufacturer, distributor, or sales agent, these resources are designed to guide your strategic decisions.
Here’s how members are putting EFC’s BI services to work – and how your team can benefit too.
Navigating Market Conditions in Real Time
EFC’s Economic Dashboard offers real-time access to key market indicators, from GDP to construction starts, updated daily and available through the BI member portal. For more targeted insight, the Quarterly Business Confidence Poll gathers input from senior executives across the industry to track sales expectations and supply chain sentiment. Together, these tools give members a clearer view of the landscape, making it easier to plan budgets, set expectations, and manage risks.
Identifying Growth Areas & Forecasting Trends
EFC’s Statistical Programs and Market Share Reports allow companies to benchmark performance against aggregated market data across different product categories and regions, while maintaining confidentiality. These confidential reports reveal areas of strength and identify gaps, offering vital information for business development and product planning. In addition, the BI team supports forecasting using historical market data and key drivers to help members make proactive, data-informed decisions.
Assessing Channel Strategy with the Pathfinder Report
The Pathfinder Report helps members evaluate their go-to-market approach by providing channel mix data by product, region, and customer type. It also helps guide decisions around branch placement, market coverage, and channel partner alignment. This report is particularly valuable for sales and marketing leaders looking to optimize performance.
Understanding Our Industry & Workforce
EFC’s Industry Profile Report captures workforce composition, diversity data, and company structure benchmarks across the electrical sector. Members use this report to inform HR strategy, talent acquisition, DEI initiatives, and succession planning. The insights come from one of Canada’s most comprehensive datasets specific to our industry. This report is refreshed as needed by member type and by major changes within the industry.
Benchmarking Compensation
The Compensation Study is one of EFC’s most used resources and is produced on an intermittent basis — typically every couple of years. It offers reliable benchmarks on payroll, benefits offerings, vacation policies, and more – sorted by company size, geography, and role. This data helps HR leaders attract and retain top talent while staying aligned with industry norms.
Guiding the Future of EFC
The Annual Member Satisfaction Survey is a vital tool for understanding what our members value most from EFC. It identifies key issues, gauges satisfaction with our services, and informs where we focus our advocacy and program development. Most importantly, it ensures that EFC continues to reflect the voice, needs, and priorities of its membership.
Built by Members. Powered by Insight.
Every Business Intelligence initiative at EFC is driven by our membership. Data is kept confidential, findings are shared only with contributors, and insights are designed to be actionable. Whether you’re building a budget, making a hiring decision, launching a new product, or assessing market share, these tools are here to help.
To explore the BI services available or get involved in a program, visit electrofed.com/business-intelligence or contact Geoffrey Pereira.