Electro-Federation Canada and ETIM North America Join Forces to Advance the Exchange of Product Information Across the Canadian Supply Chain





(SALT LAKE CITY and TORONTO) – June 5, 2020 – Electro-Federation Canada (EFC) and ETIM North America (NA) have entered into a strategic alliance to support the digitization, standardization and overall exchange of technical product data for all users within the electrical channel.

EFC, Canada’s national association representing electrical manufacturers, distributors and agents, has joined the ETIM NA product classification initiative as a Supporting Association. Reciprocally, ETIM NA has become an EFC Affiliate member.

Product classifications are essential to digitalize channels and commerce, reducing operating costs and improving service levels. ETIM NA is responsible for maintaining and promoting the adoption of ETIM standards in the U.S., Canada and Mexico. ETIM NA is one of 22 national or regional federations supporting the ETIM classification model and its member communities worldwide.

A dedicated non-profit association, ETIM NA uses a collaborative approach to develop, translate and maintain standards for industry-wide benefit. EFC’s support of ETIM NA will help promote the use of the ETIM classification model and assist manufacturing and distribution companies with the exchange and digitization of product information throughout the Canadian supply chain. This information is equally critical to end users, contractors, engineers and architects, and is utilized everywhere from webstores to building design applications like CAD and BIM.

EFC members will have the opportunity to participate on various ETIM NA committees and share subject-matter expertise to influence standards. This alliance will also ensure the ETIM classification model is relevant to the Canadian market and features French attributes. In reciprocal support, ETIM NA’s Executive Director, Mary Shaw, will participate on EFC’s Supply Chain Network to share her standards expertise and to help strengthen standardized product classification across the nation.

EFC members may also become direct members of ETIM NA, which provides a multitude of other benefits, including the ability to vote on standards adoptions and to access ETIM NA member-only tools. More information, including ETIM NA membership details, can be found at www.etim-na.org.


About EFC

Electro-Federation of Canada (EFC) is a national, not -for-profit industry association that represents over 220 member companies that manufacture, distribute, market and sell a wide range of electrical products. EFC members contribute over $10B to the Canadian economy and employ over 40,000 workers in over 1,300 factories, locations or establishments across the country. Learn more at https://www.electrofed.com/.


About ETIM North America

Based in Salt Lake City, ETIM North America is a non-profit organization responsible for supporting the implementation and adoption of the ETIM Technical Information Model (ETIM) in the North American wholesale electrical industry and related C&I verticals. www.etim-na.org






Mary Shaw

Executive Director

ETIM North America

+1 (385) 240-0444



Swati Vora-Patel
Vice President, Marketing and Channel Development
Electro-Federation of Canada